Customer Centric Applications
Mobile applications have existed for years, but now have reached the tipping point
and have become pervasive for traditional businesses.
This means that mobile applications are not exclusive for technology oriented companies, but have now entered in 'brick and mortar' companies.
For many sectors, mobile applications will even displace web and desktop applications as the main users. Mobile is a trend that here to stay, the numbers projected for Smart Phones in the near future are staggering.
The current smartphone scene is highly fragmented, relevant platforms are Blackberry, iPhone and Android platform.
However, traditionally it required to develop as many mobile applications as platforms you were to targeting.
Which translates in additional cost per platform and increases the time to market.
We believe business mobile applications should be developed once, tackling all mobile markets rather than separate fragments of it.